Zeitschrift der Academy of Entrepreneurship

1528-2686

Abstrakt

Corporate Entrepreneurship Culture A Case Study of A Market Systems Development Organization in Mozambique

Caiphas Muyambo and Vuyokazi Mtembu

Corporate entrepreneurship (CE) is the process by which organisations create value through introduction of new products, services or processes to ensure competitive advantage. Whilst entrepreneurship is such an important subject and crucial for organisational performance, most market systems development (MSD) organisations have not adopted an entrepreneurial posture in their quest to transform market systems to work better for the poor. The objective of this study was to explore and understand the role and impact of corporate entrepreneurship in MSD organisations. The study was conducted at an agriculture and market systems development organization in Mozambique. The organization had a total of 20 employees; since the population size was small a census survey technique was adopted for the quantitative study, followed by a snow ball volunteer sampling technique for the qualitative part of the study. The survey was conducted online using Google Forms and the qualitative study was undertaken using telephonic structured interviews. Data analysis was computed using Microsoft Excel and Statistical Package for the Social Sciences (SPSS). The Grounded theory method was used to analyse qualitative data. It was found that the organisation had a mechanistic structure, characterised by bureaucracy and rigid decision-making control. Even though the level of entrepreneurship was 10 out of 15, other strategic factors such as resource (or capital) availability, leadership and management support and decision-making control were found to be the main barriers to entrepreneurial behaviours. It was recommended that the leadership ought to focus on addressing key variables that prohibit entrepreneurship.

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