Sujeet Shivaji Patil and Ashutosh Vashishtha
In today's business situation, MSMEs are the main source of growth for the development of any country. MSMEs are also very important in giving good job opportunities to the population of any country. They are also an important part of the expansion of entrepreneurial endeavors through innovations in business. In the 73rd round of the National Sample Survey (NSS) that was conducted in 2015-16, a total of 11.10 crore jobs were created across the country, both in rural and urban areas (Ministry of MSME(GOI), 2023). Despite the fact that MSMEs are expanding in every field, technology adoption is not regarded as a critical factor for MSMEs. As a result, this research paper is a study to examine the factors affecting MSMEs' adoption of technology. This research paper will help the MSMEs owner to know which factor is the main barrier that is affecting them to adopt technology in the industry.