Zeitschrift der Academy of Accounting and Financial Studies

1528-2635

Abstrakt

Exploring the Relationship between Employees Turnover and Corporate Social Responsibility: A Case Study of Banking Sector in Pakistan

Rabia Asif, Sabahat Nisar

This study is developed to view the employee’s perception about the Corporate Social Responsibility Practices (CSR) and its impact on employee’s turnover within the organizations. CSR practices have evolved much attention into business organization in recent years that they are considered like a path through which a company may achieve its economic and social goals. CSR has strong relation with turnover intentions. Organizations can reduce its employee turnover by practicing CSR as these practices can motivate to perform better and provide them a feeling of pride and meaning within the company. Primary data was collected through questionnaires. The results show a direct impact of CSR practices on reducing employee turnover in banking sector of Pakistan. The results of this research are beneficial for other researchers and managers in improving CSR practices and therefore, reducing the rate of employee turnover.