Zeitschrift der Academy of Marketing Studies

1528-2678

Abstrakt

Key Driving Factors Facilitating E-Learning Among University Students: A Critical Review

Anwesha Sen Majumdar, Sushil Kumar Rai

Education has been important for Indian students from time immemorial. Students have gained knowledge from their teachers and educators. And now with the advent of internet teachers, libraries and books are no longer the hallowed sources of knowledge. One can access the very same information from websites which cater to the educational sector. This study aims to critically review and identify the Key Driving Factors Facilitating E-learning among University Students: This is because the successful usage of an E-learning system relies on the understanding of the key driving factors that enable that students to adopt and practice on E-learning platforms. However, a clear gap has been identified in the key factors facilitating E-learning usage. These factors have been further identified after the COVID-19 pandemic, highlighting the importance and need of the study. Therefore, this study aims to explore the main key driving factors facilitating E-learning adoption and usage. It provides knowledge value to researchers, academicians and educational websites practitioners by revealing authentic insights related to key driving factors in the adoption of E-learning among University Students.

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