Forschungsartikel
Factors Affecting Intention to Purchase Organic Food Products Among Iranian Consumers
Comparing Marketing Practices and Financial Performances in Jorda
Sustainability Based Corporate Identity: A Study of Corporate Websites
How to Collaborate with Customers for New Service Development in Global Markets?
Customer Satisfaction, Service Quality, Consumer Demographics and Word of Mouth Communication Perspectives Evidence From The Retail Banking in United Arab Emirates
An Exploratory Study of The Perception of Co-creation Experience in The Tourism Industry: A Case Study in Danang City, Vietnam
Enhancing The Placement Value of Professionally Qualified Students in Marketing: An Application of The Analytic Hierarchy Process
An Analysis of Brand Value and Its Determinants Using Quantile Regression
Social Media: A Conceptual Model of the Whys, Whens and Hows of Consumer Usage of Social Media and Implications on Business Strategies
Convergence of The Global Cell Phone Market and Universal Cell Phone Behaviours
The Study of the Drivers and Inhibitors of International Trade Businesses
Rezensionsartikel
A Review on Providing Loyalty Discounts to Customers in Retail Stores
Modelling Store Image in Retail Services