Forschungsartikel

Sustainable Development Goals and Indicators: A Comparative Analysis between India and SAARC Countries

• Ashish Kumar Biswas

Rezensionsartikel

Gamification and Sustainable Marketing: Opening the Research Agenda

• Ujjal Mukherjee

Forschungsartikel

The Nexus between Marketing Mix Components and Retailer Satisfaction An Empirical Analysis

• Ajith Kumar S, Senthil Kumaran N, Ramesh Babu S and Antony Vinisha R

Forschungsartikel

The Behaviour of Consumers towards Subscriptions to Online Streaming Applications

• Richa Pandey and Md. Chand Rashid

Rezensionsartikel

A Study on Demographic Influences on Changing Consumption Pattern of Consumers towards Indian Cinema

• Gaganpreet K Ahluwalia, Karuna Joshi Gole, Rohan Das, Sadaf Karim, Samrat Ray, Sunil Kumar and Kumar D

Rezensionsartikel

An Investigation of the Factors that Impact Consumer Behavior in Relation to Over-the-Counter Pharmaceutical Products

• Richa Pandey and Md. Chand Rashid

Forschungsartikel

Best Practices for Stress Reduction and Wellbeing in Sales: A Framework for High Performing Business Teams

• Prashant Bansal

Forschungsartikel

RE Policy Options for India - Enablers and Barriers

• Hemant Kumar Kaushik and Sanjay Rastogi

Rezensionsartikel

The Importance of Personal Branding in an Election Campaign: The Case of the Presidential Elections

• Khouloud Hammami and Senda Baghdadi

Forschungsartikel

An Exploratory Study on Different Factors Influencing the Continuance Intention of the Consumer towards Digital Payment Systems

• Rohit Garg and Shivani Shukla

Forschungsartikel

Price Forecasting of Sweet Lime using Arima Model for Better Marketing Decisions

• Satyveer Singh Meena, Ragini Naikoti, Avadh Bihari Pal and Anand Kumar

Forschungsartikel

The Impact of Self-Efficacy and Trust: Unraveling the Role in Fostering Continued Usage of Mobile Banking Apps in India

• Dharmendra Singh, Aruna Jha and Garima Malik

Forschungsartikel

Celeb vs. Non-celeb Induced Crisis: Publics' Emotional Valence on Social Media

• Neelu and Varun Sharma

Forschungsartikel

Inflation's Ripple Effect on Bank Shareholder Returns: Unveiling the Role of Credit Risk and Operating Margin through Structural Equation Modelling

• Purushottam Naidu, Gowri Lakshmi, G.V.K.Kasthuri, Syed Hasan Jafar, Kattamuri Satish, Narasimha Swamy and Sheela

Forschungsartikel

Crack Spread Forecasting for Supply Chain Optimization - A Hybrid Model using Time Series and Deep Learning with Bayesian Optimizations

• Praveen Kumar, Debashish Jena, Shrawan Kumar Trivedi, Ramakrushna Padhy and Abhijit Deb Roy

Rezensionsartikel

Consumer Viewpoint of Value Co-creation and Hedonic Value in the Hospitality Setting

• Clement Nangpiire

Rezensionsartikel

Classification of Homestay Tourists on their Environmental Values using Neural Networks

• Priyam Porwal, Bibeth Sharma, Samrat Kumar Mukherjee and Ajeya Jha

Rezensionsartikel

Follower's Reactions to the Visual Design of Mature Instagram Influencer Women: A Qualitative Research

• Abdelkader Saoussen, Battikh Wafa and Kannou Ahmed

Forschungsartikel

Examine Strategies for Optimizing the Retail Supply Chain to Reduce Cost & Enhance Product Availability to Meet Consumer Demands

• Pushparaj Kulkarni, Anand Muley, Dipti Kalkotwar, Atul P Kulkarni, Sarang Jawkhedkar and Vivek Pimplapure

Forschungsartikel

Consumer Buying Perceptions Toward Over-the-Counter Antacids: An Exploratory Study

• Sudhinder Singh Chowhan, Chandra Pal Yadav, Anmol Mehta, Ashok Kumar Peepliwal and Rahul Sharma

Forschungsartikel

Does Tourist's Emotional Experience Influence Destination, Image, Satisfaction, and Behavioral Intention in Spa Tourism?

• Syed Ahamed Suban

Rezensionsartikel

Servant Leadership and Dishonest Behavior among Retail Employees

• R V L Narayan

Rezensionsartikel

Creating Greener Pathways- Achieving Net Zero in the Oil and Gas Industry

• Anand Acharya and Shruti Sharma Rana

Forschungsartikel

Sustainable Strategies of Ecotourism Enterprises in Conservation Areas: A Case Study of Surwahi Social Ecoestate Kanha National Park

• Shruti Sharma Rana, Vedika Singh, Jayesh Panigrahi and Arpita Ghosh

Rezensionsartikel

Challenges & Barriers for Nature Based Solutions for Indian Landscape

• Shruti Sharma Rana and Vedika Singh