Dedi Purwana, Usep Suhud, Tjutju Fatimah, Andia Armelita
Entrepreneurship plays a major role in developing the economy, especially in reducing unemployment and poverty. Understanding the factors that can impact entrepreneurial motivation is a primary and critical step in predicting and developing entrepreneurial activities. Due to economic development, entrepreneurial motivation is very important for the low and middle-income countries including Indonesia. The objective of this study is to investigate the impact of social norms, the locus of control, and entrepreneurship education on students’ entrepreneurial motivation. This survey involved 210 participants from the number of secondary schools in Jakarta, Indonesia. Data were analysed using Structural Equation Modelling. This research found that social norms had a positive and significant impact on secondary students' entrepreneurial motivation. Meanwhile, the locus of control and entrepreneurship education had not an effect on entrepreneurial motivation. Recommendations for further studies were discussed.